Building collaborative engagement
The Office of Business Partnerships at Purdue University’s Mitch Daniels School of Business creates and provides solutions to the business challenges of today and the future.
Dedicated Daniels School professionals streamline opportunities for industry partners and alumni to connect with students and faculty beyond the traditional classroom setting. The partnerships office helps companies solve business challenges through consulting-focused experiential learning projects across all business functions via course-based engagements or contracts with our centers.
Applying the power of data to serve industry needs is in the Office of Business Partnerships’ DNA. Moving beyond theory into real problem-solving is a call to action our office takes seriously. We understand organizations large and small face uncertainty, rapid technological changes and the continuous need to train employees and cultivate new talent.
Let’s get started, together.
TOP 8
Public University in the U.S.
QS World University, 2025
TOP 10
Most Innovative Schools in the U.S.
7 Years Running
U.S. News & World Report, 2025
BRANDS THAT MATTER
For the 3rd year in a row, Purdue is the only university on Fast Company’s Brands That Matter list.
There are so many ways we can work together to create and nurture a rewarding partnership that benefits your organization. Explore the opportunities that make up the core of a strategic partnership with Purdue and the Daniels School.
Enhance your organization's leadership capacity by investing in their development through a residential, online or hybrid degree program, certificate courses or a custom offering.
Collaborate with our centers of excellence and expert faculty researchers to gain access to top thought leadership.
Develop future team members while filling your most challenging positions. Your next hire could be that talented intern, a stellar full-time candidate or a transformational executive you meet through a tailored recruitment strategy designed for your company.
Join forces with our expert faculty and top students to create a consulting project that will define and test solutions for your pain points.
Drive industry and academic innovation through board membership, mentoring, guest lectures and curricular guidance.
The project involves a comprehensive economic analysis of market dynamics, focusing on strategic decisions regarding classic diesel engines, batteries, and fuel cell systems. It covers demand and supply curves, revenue and profit calculations, oligopoly influences, government intervention impacts, and strategic investment decision-making.
For this marketing project, students will collaborate with a start-up business developing an innovative card game app designed to engage users with strategic gameplay and a social, interactive experience. The project will focus on analyzing the start-up’s target audience, assessing market trends and identifying key challenges in launching a digital card game in a competitive mobile gaming landscape. Students will be tasked with creating a comprehensive marketing strategy, including branding, user acquisition tactics and monetization approaches, with the potential to develop a prototype or wireframe for the app to test feasibility and user engagement.
The company partner, a networking equipment provider for global services, cloud environments, enterprises, governments, and research/public sector organizations partnered with the MS Global Supply Chain program for a course project. This project involves reengineering the company’s backlog management process to optimize supply chain operations and meet the demands of a broader enterprise market. The company aims to shift from serving a small number of customers with large orders to catering to numerous customers with smaller orders. This necessitates an overhaul of the current manual, first-in-first-out (FIFO) based management system, to handle the increased order volume and complexity.
Academic and industry partnerships bring together the best of industry-specific and cutting-edge business knowledge to craft new and innovative ideas.
Mike Pettit
Senior Vice President and Chief Financial Officer, Wabash
