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Office of
Business Partnerships

Building collaborative engagement 

The Office of Business Partnerships at Purdue University’s Mitch Daniels School of Business creates and provides solutions to the business challenges of today and the future.

Dedicated Daniels School professionals streamline opportunities for industry partners and alumni to connect with students and faculty beyond the traditional classroom setting. The partnerships office helps companies solve business challenges through consulting-focused experiential learning projects across all business functions via course-based engagements or contracts with our centers.

Applying the power of data to serve industry needs is in the Office of Business Partnerships’ DNA. Moving beyond theory into real problem-solving is a call to action our office takes seriously. We understand organizations large and small face uncertainty, rapid technological changes and the continuous need to train employees and cultivate new talent.

Let’s get started, together.

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The power of collaboration

There are so many ways we can work together to create and nurture a rewarding partnership that benefits your organization. Explore the opportunities that make up the core of a strategic partnership with Purdue and the Daniels School.

Partnerships in action

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Enhance Future Spend and Pricing Capabilities

In this engagement, you will be helping to improve the company partner's predictive spend and pricing analytics capabilities. The idea would be that they use our historic pricing trends (not tied to volume) by category to forecast what spending would look like 12-24 months out. This will likely include the need to input cost data from publications like CDI or IHS to analyze how trends in input costs correlate to our actual costs over time. We can then use that information to proactively buy or negotiate agreements based on where we feel costs are set to increase. This can also be used to budget more accurately or with more information.

Project success will be determined based on your ability to identify and provide empirical-based spend/pricing recommendations using models or analysis.

Comprehensive eCommerce Strategy

For this marketing project, students will partner with a watch business aiming to develop and implement a robust online eCommerce strategy to expand its market reach and drive sales. The project will involve analyzing the brand's current positioning, identifying key target audiences and assessing market trends in the competitive luxury and mid-range watch industry. Students will design a comprehensive eCommerce strategy, focusing on website design, user experience, digital marketing campaigns and potential integration with social media platforms and marketplaces. Additionally, students may explore the development of a prototype or mock-up for the online store, showcasing features such as intuitive navigation, product customization options and secure payment solutions.

Assessing and Qualifying IT and Operations Suppliers

The industry partner heavily relies on external suppliers for critical IT and operations services. The performance and reliability of these suppliers can significantly impact the industry partner's operational efficiency, cost-effectiveness, and overall organizational success. Ensuring the quality and risk assessment of these suppliers is paramount to the industry partner.

Procurement lacks resources or tools to manage supplier risks and relies heavily on manual activities. The function also lacks a balanced scoring matrix to proactively manage supplier risk and relationships.

IT and operations services spends ~$1b annually across 2,300 suppliers (Tier 1: 36 suppliers with $0.7b spend, the remainder Tier 2-4)

The industry partner is seeking a comprehensive and data-driven model to build an IT and operations supplier risk qualification and evaluation model.

Mike Pettit

Academic and industry partnerships bring together the best of industry-specific and cutting-edge business knowledge to craft new and innovative ideas.

Mike Pettit
Senior Vice President and Chief Financial Officer, Wabash

Read the full story about our collaborative partnership with Wabash.

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HELPER FIELDS

Outputs whether or not the respondent is Partnership and whether they are wishing for support from the Business Partnerships or Career Services Team. Field is needed because FormAssembly doesn't work well with deeply nested IF statements in JS.

Outputs whether or not the respondent is Faculty and whether they are wishing for support from the Business Partnerships or Career Services Team. Field is needed because FormAssembly doesn't work well with deeply nested IF statements in JS.

Used to output the proper User or Queue ID of the Case Owner. Field needed to properly set Case Owner on connector based off of respondent's support selection.

Variable for housing the Queue ID for the DSB Business Partnerships Office Team.

Variable for housing the User ID for the head of DSB Career Services (Claudine Meilink)
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