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Program Details

Program Requirements

  • Complete 37 Credit Hours
  • Serve as Teaching or Research Assistant
  • Complete 2 research papers
  • Write & Defend Dissertation
  • Participate in Marketing Research Workshop

Marketing research workshop* pending faculty schedule


Funding is available for up to five years, provided the student maintains satisfactory progress in the program. Funding beyond five years is up to the discretion of the department.

For more information, review our standard funding package.


The MIS doctoral curriculum consists of 37 total credit hours completed over four-five years. The curriculum is broken down into the following focus areas: major specialization, research methods, minor specialization, and required courses.

  • Major Specialization Courses: 16 Total Credit Hours
  • Research Methods Courses: 15 Total Credit Hours
  • Minor Specialization Courses: 6 Total Credit Hours
    • To satisfy this requirement, students should complete 6 credit hours of graduate-level coursework in one of the following respective areas:
      • Economics
      • Statistics

For detailed descriptions of the courses, please visit Purdue’s online Course Catalog.

Graduate Assistantship Appointments

Funded Marketing PhD students will participate as a graduate teaching assistant (TA).

Graduate Teaching Assistant (TA)

TA roles often begin with teaching assistance for a course based on the TA’s chosen field of study, expertise, and experience and progress to course delivery responsibilities. All funded students are required to teach at least two courses during their time in the program.


Graduates of Purdue’s Marketing PhD program have gone on to secure tenure-track faculty (post-doctoral) positions at the following institutions:

  • Concordia University
  • CSU Northridge
  • Dongduk Women’s University
  • Farleigh Dickinson University
  • Hong Kong Polytechnic University
  • Long Island University
  • Montclair State University
  • Purdue University
  • Texas A&M University
  • Tulane University
  • University of London
  • University of New Brunswick

About the Department

Contact us for more information.

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