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General Management


General Management majors analyze the world’s toughest business problems and develop practical solutions. They are adaptable leaders with strong roots in analytics, complemented by solid communication skills. Your foundational classes include managerial economics, financial management, and legal foundations of business. You’ll dive more deeply into human resource management, strategic analysis and organizational structure. Graduates start their careers in corporate management rotational programs, as account executives or as project managers.

Learn More About General Management

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Careers in General Management

Human Resource Specialist | Leadership Developer | Business Analyst | Management Analyst


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"The General Management major teaches students to lead different functional groups, like a sports captain leading a team of different positions. We obtain team goals using strategies that maximize the team's strengths. I wanted a career that aligned with my passion for collaboration."

• Chloe Jenkins, BS General Management, Amazon

Experiences in General Management

Discover some of the clubs, organizations, and opportunities that help the General Management major stand out.

Clubs and Organizations

Krannert students have no trouble finding a club or organization that is the best fit. There's a School of Management Employers Forum, or SMEF; School of Management Council; and Management Ambassadors, just to name a few. The extracurricular opportunities with a General Management major are endless.

Study Abroad

The world is becoming increasingly interconnected, and including international experience within higher education has become crucial. As a General Management major here at Krannert, you'll have a wide selection of programs to choose from. From a short spring break trip to a whole semester or two, there's a program that fits everyone's needs. Krannert students have studied abroad in Ireland, Japan, Lithuania, and the United Kingdom, among other locations.

Admissions & Next Steps

Join the General Management program and take your Next Giant Leap.