Krannert's Federico Rossi discusses consumers’ price knowledge and retailers’ market power
effectiveness of reward programs
Federico Rossi, Assistant Professor, discusses the effectiveness of reward programs
Purdue Partners with Digital Envoy for ‘Data for Impact’ Program
Digital Envoy, a pioneer of IP intelligence and high-quality consent-based location data, is partnering with the Purdue University School of Management for its data for good program, Data for Impact, on research examining how retail crime impacts consumer
demand and how accessibility to public transportation can be improved.